2008 – present
WIRED Magazine
Senior copywriter
Pre-launch team under Albert Read, General Manager of Conde Nast, producing dummy versions to test editorial and publishing case of UK edition. The third version was green-lit.
Liaised with General Manager, media research department plus US and UK offices to bring project in on time and within budget.
Now, as well as editorial, working as senior copywriter/creative, which means I produce creative concepts for the magazines' advertorials, follow-up with a variety of written styles and formats, from typographic to illustrated to straight profiles. Working with both the promotions team and its clients, the trick is to produce pieces and pitches that mix seamlessly with the editorial content.
